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Quorum Grassroots

Run Powerful Advocacy Campaigns

Build stronger, more engaged advocates with AI-powered tools to move people and policy.

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Push Lawmakers to Take a Position

Collect and share real stories from real people — from videos to social posts to written letters — to show legislators that constituents care and press them to take a position. Easily create personalized digital and in-person campaigns with AI to drive faster outreach. Increase your impact by building stronger relationships between advocates and lawmakers.

Drive Advocate Engagement

Advanced CRM tools and AI-powered insights to help you guide advocates up the ladder of engagement. Keep advocates educated and inspired to act with Copilot-generated emails, texts, and social posts, and sustain engagement with gamification and multi-action campaigns.

Build a Unified, Data-Driven Strategy

Surface insights faster with AI-powered reporting tools to optimize your advocacy strategy. Evaluate campaign success with shareable spreadsheets and auto-updating dashboards, and keep teams aligned with centralized access to policy intelligence and meeting notes.

Quorum Client Case Study

NAMI's Advocacy Outreach to Defend the ACA Drove 200,000 Grassroots Actions

Learn How

FEATURE HIGHLIGHT: AI-POWERED TOOLS

Work Smarter with AI-Powered Insights and Outreach

Accelerate your Grassroots workflow with Quorum Copilot’s patented AI. Instantly surface advocate engagement trends, campaign performance insights, and participation patterns with natural-language search—no filters or digging required. Quickly generate personalized campaigns, letters, emails, and website copy to mobilize supporters faster and maximize your impact.

FEATURE HIGHLIGHT: VIDEO MESSAGES

Shape the Policy Conversation with Video Messages

Empower supporters to share their stories and make a difference with user-friendly video tools and AI-powered suggested messaging. Help advocates record their stories and submit them in one easy workflow. Shape the narrative on key issues with compelling, personal testimony and amplify your supporters’ voices by sharing their stories with lawmakers, fellow advocates, and beyond.

FEATURE HIGHLIGHT: TEXT MESSAGING TOOLS

Drive Grassroots Engagement with Mobile-Friendly Advocacy

Engage with advocates where they are: their phones. Quickly craft personalized text messages with Copilot, using attention-grabbing emojis, gifs, and images. Reach the right audience at the right time with user-friendly segmentation and message scheduling, and make it easy for your supporters to take action with mobile-friendly action centers.

FEATURE HIGHLIGHT: GAMIFICATION

Cultivate Top Advocates with Gamification

Award supporters for taking action by assigning points and levels to each campaign with built-in grassroots gamification. Encourage participation in the most impactful campaigns by assigning them higher points and even small prizes. Cultivate your most engaged advocates to establish a grasstops audience you can rely on for key campaigns like fly-ins or in-district meetings.

FEATURE HIGHLIGHT: VISUAL REPORTING

Understand Your Impact with Advanced Reporting Tools

See the full picture of your advocacy impact with auto-updating dashboards and shareable spreadsheets. Evaluate campaign performance, identify top advocates, and monitor important relationships. Create combined reports and shared databases between teams with collaborative reporting that empowers you to spot emerging trends, benefit from each other’s efforts, and drive meaningful advocacy outcomes.

FEATURE HIGHLIGHT: UNIFIED PLATFORM

Bring Your Teams Together

Connect teams and strategies across your organization with integrated tools and Copilot-powered insights. Break down information silos and get the full picture of every team’s performance with unified, executive-ready reporting. With Quorum, public affairs leaders have the tools they need to see the big picture, mitigate risk, and shape a winning strategy.

Quorum Grassroots Features

Build Grassroots Power

Customizable Websites

Design professional, branded action center websites that you can update yourself. Add campaigns, videos, gamification, and more

Personalized Emails

Drive more grassroots actions with beautiful newsletters and mass emails personalized to each advocate with Copilot’s AI-powered messaging support.

Visualize Impact

Quickly understand performance with built-in dashboards that show your impact, plus trends in campaign and email engagement, over time.

Targeted Letters & Calls

Influence lawmakers from federal to local, regulators or international with letters or patch-through calling. Auto-generate up to 50 variants of one message using AI.

Mobile-Friendly Advocacy

Engage your supporters on the go. Send engaging texts that drive rapid-response actions to pressing policy issues, and stand out with emojis, gifs, images.

Gamification & Scoring

Award supporters for taking action with points and levels. Cultivate your most impactful advocates with ladder of engagement scoring.

Advanced Segmentation

Filter by activity level, legislative district, or previous activity to boost engagement.

Advocate Acquisition Tools

Grow your list with custom sign-up forms, petitions, Facebook lead ads, social posts and inbound texting. Report on acquisition performance.

Copilot Patented AI

Search all your Grassroots data by typing conversationally with prompts like “Which advocates haven’t participated in our latest campaign?” to get answers faster, eliminate complex workflows, and target outreach more effectively.

Resource Advocacy Strategy Plan Template Resource How Independent Sector Got Nonprofits to Ensure Inclusion in COVID Relief Resource Building a Grassroots Program From Scratch — the 7 Steps Every Association Should Follow