Measure the Impact of Your Government Affairs Strategy

Standards for Success when Keeping Your Team Accountable

Over three billion dollars are spent on lobbying Congress by companies each year. Nevertheless, corporate boards, executive teams, and even practitioners themselves are often unable to effectively measure the impact of their government affairs efforts.
  • Calculate the impact a new policy would have on the bottom line.
  • Keep a record of what does and doesn't get done.
  • Measure your team's engagement with your key stakeholders.

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