Policy influencer data for every level of government
Target decision-makers with a comprehensive dataset of over one million policy influencers, built to get your message in front of the people who shape policy.
Deliver superior targeting with best-in-class data
Every record is hand-curated and continuously verified by our 30+ in-house editorial team—no bots, no scraping. Our first-party data includes legislative staff and agency officials categorized by issue, geography, voting history, and party affiliation, so you’re reaching the influencers who actually move policy.
Maintain full creative control over execution
Access the raw data files you need to power campaigns your way. Whether you’re running digital ads, direct mail, or multi-channel strategies, you have the flexibility to execute across any platform while keeping your agency’s creative vision and proprietary processes intact.
Maximize ROI for every client
More precise targeting means better results. By focusing client budgets on the legislative staff and agency officials who drive decisions through their networks, you’ll demonstrate clear ROI and strengthen your reputation as the agency that delivers real influence, not just reach.
POLICY INFLUENCER FEATURES
Create Winning Digital Campaigns
Complete Contact Records
Access over one million policy influencers, including elected officials and staffers, with verified contact details, biographies, affiliations, and district information.
Issue-based Categorization
Target the right influencers with records tagged by policy issues, committees, caucuses, and more.
Advanced Data Layering
Layer KnowWho’s influencer data with your own CRM records and apply filters like issue interest, party leaning, gender, and ethnicity to build more targeted audience lists.
Organization Type Segmentation
Refine your list by filtering for groups such as Members of Congress, state and local officials, political candidates, businesses, nonprofits, and more.
Voter File Matching
Match influencer records to the voter file to seamlessly onboard audiences into digital ad platforms for targeted advocacy.
Geographic Targeting
Target influencers in key states, legislative districts, counties, or municipalities to focus campaigns where they matter most.