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2025: A Year of Innovation, Impact, and Intelligent Public Affairs

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QUORUM POLICY INFLUENCER ADVERTISING

Reach the Lawmakers, Staffers, and Advocates Who Move Policy

Precision digital advertising powered by one and a half million human-verified contacts. Fully managed by Quorum’s expert team.

FIRST-PARTY INFLUENCE NETWORK

The Data Advantage

Who are policy influencers? The people who shape legislation before it’s written: lawmakers, legislative staffers, committee staff, agency officials, trade association leaders, advocacy directors, and policy journalists. We call them policy influencers because they influence policy outcomes, not because they have a large number of Instagram followers.

Built for precision and activation, our first-party KnowWho data ensures your ads reach the trusted networks that actually move legislation, and not broad, wasted audiences.

Why our data is different: Quorum’s KnowWho database is researched and verified by our editorial team of 30+ people. We tag each record by issue area, committee jurisdiction, geography, organizational role, and more. The result: match rates that outperform those of third-party data providers and targeting precision that programmatic platforms can’t match.

FULL-SERVICE EXECUTION

How It Works

Define your objective. Tell us who you need to reach—a specific committee, an industry vertical, advocates in key districts—and what action you want them to take.

We build your audience. Our team segments Quorum’s first-party data to create a hyper-targeted list: governors, chiefs of staff, trade association executives, policy reporters—whatever your campaign requires.

We deploy across channels. Your ads run wherever your audience consumes content.

We optimize and report. Continuous performance refinement, combined with transparent reporting, enables you to demonstrate impact to stakeholders.

GRASSROOTS VIDEO ADVERTISING

Turn your advocate stories into targeted, persuasive ads

Amplify your existing grassroots videos by transforming them into high-impact digital ads. Quorum transforms your personalized video into ads, builds precise influencer audiences, and manages multi-channel delivery, ensuring authentic constituent voices reach policymakers and the networks that shape their decisions.

AUDIENCE INTELLIGENCE & SEGMENTATION

Make every dollar count

Need to reach a governor’s chief of staff? A trade association executive? Policy reporters covering your issue? Quorum’s team builds audiences that are granular and segmented by role, committee, geography, and issue engagement so your advertising budget is fully optimized.

QUORUM POLICY INFLUENCER ADVERTISING FEATURES

Reach the Right People Every Time

First-Party Influencer Data

Reach over 1 million policy influencers using Quorum’s proprietary, activation-ready first-party data.

Human-Verified Accuracy

Every record is researched and maintained by Quorum’s 50+ person editorial team.

Full-Service Campaign Execution

Quorum’s team manages targeting, deployment, optimization, and reporting end-to-end.

Precision Audience Segmentation

Build hyper-specific influencer audiences to reach exactly who matters.

Issue-Based Categorization

Target the right influencers with records tagged by policy issues, committees, caucuses, and more.

Geographic Targeting

Target influencers in key states, legislative districts, counties, or municipalities to focus campaigns where they matter most.

Multi-Channel Ad Delivery

Deliver ads across CTV, video, display, and streaming audio to meet influencers where they are.

Social Media Amplification

Integrated with all social networks, including Facebook, IG, TikTok, LinkedIn, and more.

Impact & Engagement Reporting

Transparent reporting that shows you where your spend delivers.

Quorum Competitors
Ownership and focus
Privately held; 100% focused on public affairs
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Audience types
Federal & state level; individual, insider, and issue options
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Order size
Minimal and flexible
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Activation time
24 hours
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1st party data
From trusted websites and human-verified by a seasoned 50+ person editorial team
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Data refreshes
Automatic updates following milestones like elections
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Straightforward, transparent pricing
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