When a crisis hits, the worst time to build your response plan is during the crisis itself. In this episode, Tommy Zei walks through the “Break In Case of Emergency” framework — from identifying your top political risks to mapping sign-off processes and activating allies — so your team moves from scrambling to responding in under 72 hours.
Growing & Energizing Your Advocacy Base
Most grassroots programs focus on getting people to raise their hands. But new research from the Beekeeper Group shows the real opportunity is in what happens next. In this episode of Policy Wins, Tommy Zei breaks down how to build an advocate base that grows, stays engaged, and actually shows up when it matters. The […]
