Summer is usually considered a slow season in public affairs, but high-performing teams know it’s the secret weapon for getting ahead. In this episode, Tommy Zei breaks down how to audit your past session, build lawmaker relationships early, and prep your grassroots advocates so you aren’t caught flat-footed when the 2026 midterms hit.
Your Advocates Are Your Army — Grassroots Strategy for Lean Teams
A one-person public affairs team with five hundred engaged advocates isn’t a small team. It’s a force multiplier. In the final episode of the Small Team, Big Impact series, Tommy Zei brings in fresh research from the Beekeeper Group — a study of over one thousand constituents — to show why lean teams are sitting […]
