Not Just a Win Count: Proving ROI for Public Affairs Teams
Public affairs impact goes beyond bills that pass or fail. Every meeting, relationship, and data point tells a story — if you know how to capture it.
Watch as Steven Fenaroli, Director of Political Affairs at the California Farm Bureau Federation, joins Quorum’s Megan Fisher and Jamie Best to share how leading teams turn engagement and insights into measurable influence.
You’ll see how:
Steven connects member action and stakeholder relationships to tangible outcomes
Quorum’s dashboards and impact reports make results easy to visualize and share
Public affairs teams use data to communicate value and prove ROI year-round
🎥 Watch on demand and learn how to turn your work into a story leadership can see — through data, impact, and results.
Steven Fenaroli’s experience in California politics includes winning political campaigns and successes in legislative affairs, political advocacy, and public affairs.
Prior to joining California Farm Bureau, Steven worked as Director of Political Affairs at Meridian Pacific Inc, a nationally recognized consulting firm. There, Steven serviced a wide range of clients including members of the Legislature, Members of Congress, local ballot measures, and elected officials at the county and city level. He ran campaigns and elections across California and helped elect a number of individuals to office. He also has experience with advising membership organizations on the political landscape throughout California and nationally.
Steven has worked with several private industry and local government clients to improve their standing and relationships throughout local communities and the state. In his work, he formed relationships with non-profits, charities, aid organizations, and municipalities.
Steven got his start in the California State Senate working for both Senator Bob Huff and Senator Jean Fuller during their time as Senate Republican Leader before serving as the Deputy Communications Director for the Senate Republican Caucus. In this role, he advised legislators on increasing their outreach, visibility, and presence in their districts.
A Woodland, California native, Steven spent his childhood summers at the tomato cannery. To this day, summers in Northern California aren’t complete until the smell of tomato harvest is underway.
60 mins